Service and savings...two words seldom combined in the world of real estate

Home Buyer Program
Home Seller Program
Relocation Services

Home Buyer Program

In addition to providing our buyers with a complete suite of home buyer services throughout Chicago and the surrounding suburbs, we rebate a portion of our commission to you. But wait, there's more! Occasionally, the seller and/or listing broker will offer the buyer's agent a bonus or other incentive in addition to the cooperating brokerage commission. We question the practice of buyer's agents keeping this bonus for themselves and not disclosing it to buyers. Therefore, we include any bonuses in our rebate calculation - which is a lot more than some of the other brokers that offer rebates.

Because real estate commissions in Chicago are so high on more expensive homes we use a sliding scale to determine our target commission - which is a lot less than the traditional real estate companies make. Everything above that amount we rebate to you. Our rebates vary from 20% to 50% of the cooperating commission depending upon the price of the home.* For example, on a $500,000 home with a 3% cooperating commission and no deductions or bonuses we would rebate you 25% of our commission, which works out to $3,750. If the seller of the house you purchase is also offering a bonus then your rebate is even larger.

We know you have access to a lot of data through the Internet so we are determined to demonstrate to you that we provide a lot more value than the "other agents". Think you don't need a real estate agent to help you buy a home? Think again!

If you are ready to explore our Home Buyer Program you can:

Home Seller Program

Lucid Realty will provide you the same selling services as a traditional broker but for a lot less money. Because the cost of selling a home is not proportional to the price of a home we don't charge a flat percentage like other brokers. Instead, we use a sliding scale where the percentage decreases for more expensive homes. First, we help you determine the appropriate cooperating commission to offer buyer's agents. Then we determine the "sell side" commission based upon the price of the home. The end result is that instead of charging 5% or 6% we can charge as little as 3 1/4% for more expensive homes.

Most traditional real estate agents would like you to believe that they provide some "unique", "comprehensive" marketing program for homes. The fact of the matter is that any true professional trying to justify a high commission is going to offer you the same basic package consisting of some variation of the following:

  • MLS Listing
  • Professional photos
  • Virtual tours
  • Public open houses
  • Broker open houses
  • Print ads
  • Distribution of your listing on over 100 Web sites
  • Perhaps an "exclusive" relationship with Yahoo! Real Estate
  • Your home's own Web site

It turns out that many of these home marketing programs are bogus, designed to simply pacify you, justify a higher commission, or help the agent/broker generate more business for themselves at your expense. And despite all this bluster the #1 complaint of homeowners is that their agent doesn't keep them in the loop with respect to what is happening on the sale of their home.

At Lucid Realty we can match anything that a traditional broker provides but we provide these services for a lower commission and you don't need to sacrifice the personal touch of a traditional broker. Most importantly, we promise to communicate with you as often as necessary so that you always know the status of your home sale. If you are ready to explore our Home Seller Program you can:

On the other hand, if you are thinking of selling your home yourself you should first read our article on considering the for sale by owner option.

Relocation Services

Relocating to a new city can be a daunting challenge but working with a true real estate professional from Lucid Realty can vastly simplify the process for you. We will allow you to conduct your research in the Chicago area while still enjoying your life in your current home. We are experts at working with clients "remotely", leveraging the latest technology to extend your reach. Whether your relocation is sponsored by your employer or you are handling it on your own we make it easy for you and save you money in the process.

In addition to providing you with a complete suite of home buyer services throughout Chicago and the surrounding suburbs, we rebate a portion of our commission to you. But wait, there's more! Occasionally, the seller and/or listing broker will offer the buyer's agent a bonus or other incentive in addition to the cooperating brokerage commission. We question the practice of buyer's agents keeping this bonus for themselves and not disclosing it to buyers. Therefore, we include any bonuses in our rebate calculation - which is a lot more than some of the other brokers that offer rebates.

Because real estate commissions in Chicago are so high on more expensive homes we use a sliding scale to determine our target commission - which is a lot less than the traditional real estate companies make. Everything above that amount we rebate to you. Our rebates vary from 20% to 50% of the cooperating commission depending upon the price of the home.* For example, on a $500,000 home with a 3% cooperating commission and no deductions or bonuses we would rebate you 25% of our commission, which works out to $3,750. If the seller of the house you purchase is also offering a bonus then your rebate is even larger.

We know you have access to a lot of data through the Internet so we are determined to demonstrate to you that we provide a lot more value than the "other agents".

If you are ready to explore our Relocation Services you can:

 

*Rebates are paid only to buyers who have signed an exclusive buyer's agreement with Lucid Realty and close on real estate purchased with Lucid Realty under that agreement. For homes below $150,000 the rebate is $250. For homes at or above $150,000 the rebate is at least 20% of the cooperating broker commission plus incentives actually received by Lucid Realty at the close of escrow/settlement for representing the buyer, net of any allowances or other deductions related to the transaction. Rebates on more expensive homes can be as high as 50% of the cooperating commission. Speak to your Lucid Realty agent for details on how much you can expect to save. The rebate will be paid or credited to the party or parties named as the "buyer(s)" or "borrower(s)" on the HUD-1 Closing Statement.

 
Serving Chicago, Elmhurst, Hinsdale, Oakbrook, Oak Park, Downers Grove, Glen Ellyn, Lombard, Addison, Bensenville, Wood Dale, Itasca, and other Chicago suburbs